Don't be a Golgafrinchan telephone sanitiser

VfM assessment matters - but only if we make it useful

Making good decisions with limited resources is important.

Most resources are scarce, in the sense that there aren’t enough to satisfy unlimited human wants and needs. Inspiration may be a virtually limitless resource, but there are more good ideas (and not so good ones) than we can afford to implement with the time, money, knowledge, effort, and natural…